A unique opportunity to hear from world-class digital storytelling talent
in a one-day public seminar

Presented by Screen Australia and StoryLabs
Tuesday 29 November 2011
Registration 8:45am. Seminar 9:15am - 5:00pm.
State Library, Melbourne

Multi-platform Storytelling: From Idea to Market will provide case studies and practical guidance on creating multi-platform strategies for features, TV drama, documentary, game or online projects. Attendance is strongly recommended for content creators working in any of these areas.

Speakers include renowned pioneer Lance Weiler (US) on his first trip to Australia, named by WIRED magazine as “one of the 25 people helping to re-invent entertainment and change the face of Hollywood”.

Taking a primary project across multiple media platforms enables creative productions to connect with a wider, more involved audience and be more commercially viable. But to develop a single story idea across devices, channels and communities requires an intensive creative process, knowledge of the landscape, and complex production management.

This one-day seminar cuts through the noise to focus on the core aspects of delivering multi-platform projects, including story, business, community, technology, interaction and design, to help practitioners take their idea from page to screen.

More details about this event.